Posted in green biz on April 26, 2007|
1 Comment »
Melcher Media has created a synthetic paper that is both waterproof and recyclable:
DuraBooks are “green” and good for the environment. Made in such a way to be upcyclable, the synthetic “paper” can be melted down and reused in perpetuity, thus sparing trees and reducing toxins in the earth’s ecosystem. DuraBooks™ are also non-toxic and child safety tested.
In Cradle to Cradle: Remaking the Way We Make Things, one of the first books printed with the new Durabooks technology, the authors:
argue that the conflict between industry and the environment is not an indictment of commerce but an outgrowth of purely opportunistic design. The design of products and manufacturing systems growing out of the Industrial Revolution reflected the spirit of the day-and yielded a host of unintended yet tragic consequences.
Today, with our growing knowledge of the living earth, design can reflect a new spirit. In fact, the authors write, when designers employ the intelligence of natural systems—the effectiveness of nutrient cycling, the abundance of the sun’s energy—they can create products, industrial systems, buildings, even regional plans that allow nature and commerce to fruitfully co-exist.
GreenMoney Journal reviews Cradle to Cradle.
Buy Cradle to Cradle at Powell’s.
Read Full Post »